Near Field Communication Communicates Efficiently for Wireless Transactions

NFC is something that you may hear mentioned with regard to smartphones, but most of us don’t really know what it is and how to use it. NFC is easy to use and can be very useful in everyday life.

Near Field Communicationbetter known as NFC is a set of communication protocols that enable two electronic devices to establish communication when they are in very close proximity, about 4 centimeters. This peer to peer communication is what establishes NFC apart from other RFID devices, also having the ability to act as both a reader and a tag. This unique ability has made NFC a popular choice in contactless payments and social networking to share contacts, photos, videos, and files.

The advantages of NFC:

  • Secured communication and transfer of data.
  • Easy transfer of data and files with no cost to phone users
  • Used for secure payment transactions using Smartphones.
  • Low power consumption.
  • Accurate identification of people.

Near Field Communication Communicates Efficiently for Wireless Transactions

These are just a few of the advantages of NFC, today people are using NFC for contactless payment throughout the world to expedite transactions in many different scenarios, from going through a drive through to purchase a meal or coffee, to shopping for a variety of items in supermarkets, and clothing stores.

NFC has really enhanced social networking with smartphones, users have the ability to share music, photo, files and contacts simply by touching the two devices.

The Internet of Things and the possibilities of the connection of physical devices will be assisted by NFC, because of the secure data sharing and easy access and use. Adopters will be able to use this technology in not only residential environments but in commercial and industrial settings as well.

The same reasons that makes NFC great for smartphone contactless payments and social networking are the things that make it great for the Internet of Things in all setting and industries, where there is a need for fast, secure, easy to use transfer of data with low power consumption and the ability to accurate identification of users and devices alike.

Today we are seeing more and more homes using Near Field Communication to enhance their IoT solutions, and in the very near future, we will see NFC solutions for the industrial and commercial industries.

Vensi has IoT solutions for various local short range communication. For More information on our IoT Solutions contact us at vensi.com/contact us.

Smartphone & Tablet Purchases Exceed 1.2 Billion Dollars on Black Friday through Mobile Commerce

In the past, we have written blogs about the growing number of mobile users that rarely use desktops to access the web. This past Friday on November 25th, 2016 an astonishing number was reached with mobile app purchases, US shoppers purchased $1.2 billion dollars through mobile transactions on Black Friday, the biggest shopping day of the year. That is not the only milestone that was reached on Thanksgiving, but Online shopping increased 21 percent to $3.34 billion in sales surpassing last year’s number in online sales, which was $3 billion in online sales. In the US by the end of Black Friday shoppers spent $5.27 billion.

Smartphone & Tablet Purchases Exceed 1.2 Billion Dollars on Black Friday through Mobile Commerce

Bank Rate reported only 23 percent of US consumers said they planned to shop in stores after Thanksgiving this year, compared with 28 percent last year. By the way, Adobe said the five top-selling electronic products on Black Friday were Apple’s iPads, Samsung’s 4K TVs, the Apple MacBook Air, LG’s TVs and Microsoft’s Xbox.

The shifts in Mobile trends are reshaping the retail industry right before our eyes, what other industries will mobile have this big and effect on. For consumers, mobile apps are a great way to improve their shopping experience. Shopping with mobile apps has many benefits rather than going about shopping the traditional way at the mall, which has it’s many challenges.

The benefits that appeal to most mobile shoppers through Mobile Commerce are:

  • Mobile shoppers are empowered with multiple stores and brand option in real-time.
  • Price comparisons are done easily through mobile apps of various brand and similar products.
  • Detailed product information is available at the push of a button.
  • Helpful user reviews to judge the quality of a product.
  • Checkout processes are much faster than standing in line.

The retail industry has been focused on improving customer satisfaction through mobile apps, and with good reason. The revenue driving through mobile apps this past Black Friday is amazing and will continue to grow as retailers focus on new opportunities for engagement for consumers that previous technology could not deliver.

Retailers are taking advantage of mobile apps and new technology to increase sales by building personal relationships with individual customers based on their shopping styles and the user’s mobile activities; which are monitored and tracked for so that the next purchase is tailored for them. The retailer industry is now running loyalty programs, new customer offers, and promoting new products all with mobile apps this is opening up another source of revenue for retailers.

The biggest trends in mobile apps are:

  • Mobile Inventory Maintenance – Personally when I’m in a store and need assistance, more and more lately sales associates are able to search in-store and locate the item, this feature is very helpful when shopping.
  • The point of Sales (POS) Mobility – I’ve been in stores and have been able to avoid long checkout lines, because of mobile POS systems.
  • Location Based Service – Although they encourage you to spend money, these location-based services provide great sales on items you’ve search.
  • Customer Loyalty apps – Discounts and reward programs are a great way to keep people coming back if they are actually being rewarded for their loyalty, the retail industry is doing that with something people always have on hand, their smartphones.
  • Omni-channel Experience – This is a great way to increase a brand’s visibility in different markets, by making the product available in multiple selling channels.
  • Product Info: Retailers are providing consumers, info on different products when they are available with them based on their past search in online by sending notifications to their mobile apps to maintain regular interaction with the consumer.

Vensi Inc, we are specialized in developing Mobile Apps for retail and commercial use. We developed service and utility mobile apps useful for many mobile users on different Mobile platforms & web. Mobile Apps are playing a key role in the enhancement of retail business to reach more people in future for better and easiest shopping experience with a click.

Why Responsive Mobile App Design is better than Native App Design in Mobile

Since 2006 there has been a huge increase in mobile application developers, today in 2016 there is an estimated 12 million app developers across the world. This demand is because a lot more companies are adopting a “Mobile-First Strategy” instead of desktop first.

Responsive Mobile App Design

Before the mobile first strategy became the new business strategy, most web designers and their client’s approach to software development, was to implement the desktop version of a project first and then to create mobile applications later. The approach now has been mobile first and then desktop, some think that this may be a trend, but if you look at some of the data that is available on the web you’ll see that this is a present day reality.

Let’s take for example the number of mobile web users worldwide, there is an astounding 1.2 billion mobile web users, 25 percent of those user, rarely use desktops to access the web. The other statistics is that over 10.9 billion mobile apps have been downloaded; these numbers are staggering considering there is an estimated 7.4 billion people on planet earth.

Companies are realizing that by designing mobile applications first, rather than desktop first. You don’t have to deal with the complex issues of scaling back from a desktop design. When designing with a desktop first strategy, you put everything you have into that desktop design, technology and use up all of real estate, only to realize that trying to put all of this information on a mobile app, makes for a watered down version on the mobile side, because you have to remove a lot of the pertinent information to make it scale to a mobile app version.

With mobile design as the first priority, you get to decide how you can make your project more robust, and can build upon content and features. If you load up all of the content and features like text, audio, video, etc., which is normally done in a desktop development. Then you face the issues of having more content than it is actually needed for the mobile version, if all of that is to work on a mobile app it will negatively affect the operation of the app. This will turn users off and they will look for another similar mobile application.

The mobile first approach might put a little more work into the initial creation of the project’s scope, as everyone will want to focus on the absolute necessities for the project to avoid an unnecessary functionality performance lags on the mobile devices. Once the app is released then you’ll be able to add additional content and functionality based on the devices ability to handle them.

The mobile first approach uses responsive design, which for a non developer sounds great; it addresses all of the platforms in one development cycle. The downfall of responsive design is in its complexity. There are not many mobile application developers that have the capability to work with the many different languages to code it properly to fit to android, iOS and desktop screen sizes. Some developers are limited to developing on desktop because they have to really consider all of the possibilities with the lack of real estate and that alone limits their creativity. Developers are forced to look at the canvas in a much smaller view, and then add the most important things in the mobile view to make it as important or usable to desktop.

If you’re considering mobile application development and know that you need a responsive design professional, make sure to do your research before you start your project this can be the difference of going over budget, taking more time to complete the project or just scrapping the project all together. Vensi Solutions specializes in responsive Mobile app development using HTML5, CSS3 & AngularJS with W3 Web Standards. We are expertise in developing cross platform mobile applications for web & mobile.

How Your Business Becomes More Successful With a Hybrid Mobile App

Mobile applications have become a must for almost every type of business to satisfy the exact needs of the sophisticated consumers. The drastic shift of internet users from desktop web to mobile web and mobile apps has brought-up changes in the areas of mobile application development.

hybrid mobile app

Mobile application development has emerged with three categories. These include native apps, hybrid apps, and web apps. Hybrid mobile apps are easier to build than the web apps and native apps.There are various mobile app frameworks in the market to develop new mobile applications, such as jQuery Mobile, Sencha Touch, Mobile Angular UI, Famo.us, Ionic, Onsen UI, Monaca, Trigger.IO and Kendo UI that can be used to develop a multi platform mobile applications easily.

It is very difficult to explain how a hybrid mobile app is developed or built, but we have listed below how a hybrid mobile app behaves, the features and the difference between native and web:

Supports almost all platforms without sacrificing features: Hybrid mobile apps were built in HTML5 web technologies and relies mostly on the use of the web to obtain data. Even though they perfectly supports multiple platforms, provide native app experience and enables to access to native platform features. Because it also contains some standards of native application and uses some of the capabilities that come from the native application. If users want an application that need to offer different platforms, then the hybrid mobile app is best for them.

Can be updated easier than ever: Updates are also made easier with hybrid apps. There is no longer the need to go to the app store and go through all the necessary steps to obtain the update. This enables businesses to push the update through, especially when it is something important, such as a security issue without forcing customers to go through the app store or having to wait for the approval from the stores.

Native capabilities also can be accessed: The reason many companies like hybrid mobile app development is because it has the ability to incorporate native capabilities into the app. This includes the use of the mobile camera, address book, message box and accelerometer. If an app is strictly web based, these features cannot access.

App store distribution: Only Native and Hybrid mobile apps can be distributed through app stores in any platform, but Web applications can not possibly be distributed through the stores. However, every business must have a web even though you have native or a hybrid mobile app because websites are the first place visitors to see your business products or services.

The simple reason in the growth of hybrid mobile app is that you develop them once and use it on every platform. Users can update them anytime without putting any more efforts. We at Vensi develop the hybrid mobile applications that cover a wide range platforms and customized line of business.

Android tablets will take a bite out of the Apple pie

It looks like Apple’s iPad is finally getting some serious competition,  In fact there is a real frenzy of tablet manufacturers and application developers in the marketplace as all the key players jockey for position and market share.  The most notable and important contenders being the Android tablets. Every major device manufacturer is getting in on the action – Motorola, LG, Samsung, Dell, ViewSonic, Panasonic, Toshiba…It seems like there are product announcements every day, often several in a day. Sony, for example, knows they may be late to the early adopter market, but they are securing a spot in the line-up with their recent public confirmation of plans to use Google’s tablet-specific Honeycomb OS. Companies like Hewlett-Packard are close behind, and high-quality, competitively priced tablet options will be mainstream by the end of the year. At Vensi, we keep our finger on the pulse of all industry trends, and the Droid tablet market is no exception. We thoroughly research and evaluate each of these tablets, and while some tablets are definitely better than others, we see some consistent and significant trends in hardware that indicate Android tablets could soon overtake the iPad in market share.

In a market created and currently dominated by the iPad, many consumers jumped on the Apple bandwagon.  No doubt iPad is a solid product and it has set the bar pretty high with software that still leads the industry in quality, security and user experience. However, many consumers, especially those people buying a tablet for business applications, should consider the array of Android tablets.  For instance, many Droid tablets offer (or promise to offer) higher camera and display resolutions, faster processor speeds, USB ports, and of course a more open operating system. All of these features would enhance the work experience and increase professional productivity, thereby fitting the needs of a business consumer better.  Even the US military seems to think Android is a better fit for their needs.

When comparing the plethora of tablet options now and in the near future, it will be important for consumers to think about the features they want and need. The iPad has set the standard, but competitors are looking to take bites from the Apple pie with features that differentiate them from the iPad and from one another. One important vulnerability iPad has not overcome: The iPad has been criticized for not supporting Flash, so if the “full web experience” is important to a user, a Droid tablet that supports Flash should be a consideration. Another possibly critical feature would be battery life. For some, the iPad standard of ten hours is enough, for those who travel frequently though, removable and spare batteries will be key selling points for the Android tablets.

Android and iPad tablets are a quantum leap in our computing experience, and here at Vensi we are creating innovative, world-class mobile applications that will fully utilize the available features of any platform, including tablets. While it is not clear which operating system will ultimately dominate the marketplace, we will certainly be providing top tier  applications for either platform.  May the best OS win!

Exploring Tablets

Apple brought the tablet to the forefront of mobile computing with the iPad, and Android certainly seems to be catching the wave. Even Hewlett Packard has launched the HP Touchpad, so more exciting industry changes are on the horizon. The intuitive nature and pervasive adoption of tablet technology has changed the expectations of end users tremendously.

While we at Vensi do not believe tablets are going to replace desktop and laptop systems anytime soon, tablets with touchpad technology are definitely improving workplace productivity. Vensi has been developing tablet applications for a variety of clients representing the medical, construction, and education industries. Vensi has developed applications that allow our clients to better control costs and improve efficiency through tracking, utilization, and labor tracking. There are even applications available to enhance your desktop experience by making your Droid perform as a touchpad mouse and keyboard for your pc.

Managers grab their tablet to take notes at meetings or to share their presentation materials. Marketing and sales folks are taking their tablet on the road to presentations and sales calls and have all the information they need at their fingertips to present their products, answer questions, close the deals, sign up the clients and process the orders right there and then.

Envision going on a sales call – you already have a coveted appointment with the key decision maker. While on the plane, you are able to pull out your tablet and review your research. You note that the potential client actually purchases from two of your competitors instead of one, so you tweak your presentation to illustrate how your product outshines them both. You have been doing this a long time, and in the past you did a lot of presentations where you used a static PowerPoint presentation or company brochure and did all the talking and hoped you were hitting the right points. Now you know you have all you need for a much more effective give-and-take approach wherein you can start with an overview and get a conversation going with your prospective customer.

Because it is not easy to create a presentation that is both brief and covers all contingencies, it is great to have a tablet that has you covered. You can adapt and change the materials you show and discuss as the conversation flows.   You can prepare your materials ahead of time and customize the entire experience on the fly, answering all of your potential client’s questions by pulling up any documents or data you need on your tablet.

Every aspect of the meeting is tailored exactly to the needs of this particular client.  At the end of your meeting, when you see that you have had an impact and the company is on-board and knows your products will make their team more productive, operations more effective or efficient, or customers happier, you’ll be able to immediately pull up a contract and close the deal.  You are successful because you are equipped and ready for anything and everything when you put the power of a tablet to work for you.

With customized applications that make tablet technology an effective solution for increasing productivity, improving sales efforts, and growing your business, this technology is a worthy investment for most industries.